Search Engine Marketing Services
Search engine marketing and
optimization (SEO) has been an integral part of our
design and ecommerce marketing since the inception of
A1 Web Services in 2000.
SEO is essential for a successful business website.
We offer ethical, honest and effective search
engine marketing services . If you are interested in
our SEO services be sure to contact us.
Include the url or domain name of your site.
Scams, Spams & Penalties
The world of search engines is constantly changing.
If you are looking for a quick fix and guaranteed
results to get your site listed you are not going to
I put the topic of scams, spams & penalties
first because, unfortunately, too many
site owners get snared by those things first. They
soon realize it was a waste of time and money.
If you see someone making the statement that
they guarantee to get your website listed
on all the major search engines, you need to hit the back
button on your browser fast. No ethical
company is going to make a statement such as that without
first evaluating your website!
There is the site submission
scam. This is an old one. They will offer to submit
your site to thousands of search engines for one low price.
They use automated software to do it. The major search engines
caught on to that years ago and are programmed to reject submissions
coming from automated mass submissions. Your
site must be manually submitted, to each search engine, individually!
The guaranteed hits to your
site scam is another old one. Don't fall for this.
They are not going to send real
visitors to your website, they will send computer generated
hits. Do I need to tell you that the search engines also caught
onto this one years ago???
It can cause your website to be banned from
the major engines and can take months to repair the damage.
Sometimes you will have to just start over with a new website.
Other techniques to avoid are: keyword spamming,
alt tag spamming, invisible text, link farms, invisible links
to offsite doorway pages.
It Is Not Just Metatags Anymore
Not a scam, but outdated, is the issue of metatags.
Don't get me wrong, properly used metatags
are important, but there is much more to optimizing
your site than simply using metatags. There are still some
out there that think that the only thing needed is metatags
in the heading of your website source code. I wish it were
still that simple.
If you have a decent site and haven't used any
of the forbidden techniques listed above, your
site will probably get indexed by the major search engines
if you have included the keyword and description metatags
in your source code.
But, and this is a big but, what good will it
do you if your site is listed at number 899,999 out of 900,000
sites listed in that search results???? Get my point? You
need your site to be in the top 10 of the search results,
not the bottom 10.